Expert articles from Carrie at Consilium Design.
AI can now do an extraordinary amount of work inside a business, and do it well. By June 2026 the tools are genuinely capable — Anthropic's Claude Opus 4.8 landed…
Read article →
I’m seeing a pattern with clients at the moment, and I think it’s worth talking about honestly. The conversation usually…
Google Marketing Live ran on 20 May 2026 — the day after I/O — and this is the event where…
If you’re a UK brand selling across both Amazon and your own website, 2025 gave you a front-row seat to…
There is a number that every ecommerce business owner needs to understand right now: 93%. That is the percentage of…
It hasn't reached the UK yet — but it will. Google's AI Overview ads already have. And if you run…
Learn how to automate invoicing and repetitive admin tasks using Make.com and AI. Step-by-step guide for busy consultants and small…
8 Fixes That Actually Work
The Problem: Selling Online Like You’re Behind a Shop Counter As a website consultant, I encounter this scenario regularly: a…
One of the most frustrating aspects of launching online is feeling powerless—like your success depends entirely on algorithms and luck.…
Written by an expert in eCommerce
Carrie works with UK small businesses as an embedded consultant, specialising in eCommerce and more. She helps businesses fix the digital foundations that stop their marketing from working.
Work with me
I write about the general picture — but every business is different. Let's talk about yours.
